{"id":17882,"date":"2026-05-25T13:23:03","date_gmt":"2026-05-25T13:23:03","guid":{"rendered":"https:\/\/siteskyline.com\/?p=17882"},"modified":"2026-05-25T13:24:49","modified_gmt":"2026-05-25T13:24:49","slug":"is-blogger-shutting-down","status":"publish","type":"post","link":"https:\/\/siteskyline.com\/zh\/is-blogger-shutting-down\/","title":{"rendered":"

Blogger\u4f1a\u57282027\u5e74\u5173\u95ed\u5417\uff1f\u6bcf\u4e2aBlogger\u7528\u6237\u5fc5\u987b\u77e5\u9053\u7684\u4e8b<\/p>"},"content":{"rendered":"

If you run a blog on Google’s Blogger platform, you’ve probably asked yourself this question more than once. Maybe you noticed the dashboard hasn’t changed in years. Maybe a fellow blogger warned you to “get out while you can.” Or maybe you just have that sinking feeling that comes with relying on a free Google product.<\/p>

\u7b80\u77ed\u7684\u56de\u7b54\uff1a<\/strong> Blogger is not officially shutting down — but it has been abandoned in everything but name. Here’s what the evidence actually shows, and what you should do about it.<\/p>

Google \u6700\u540e\u4e00\u6b21\u63d0\u53ca Blogger<\/h2>

\u8fd9 \u5b98\u65b9 Blogger \u535a\u5ba2<\/em> tells a story that most Blogger users haven’t noticed because it’s written in silence.<\/p>

The last meaningful post was published on May 20, 2020 — more than six years ago. That post announced a “better Blogger experience on the web” with a refreshed interface and responsive design. It promised “the potential for new features in the future.”<\/p>

\u8fd9\u4e9b\u529f\u80fd\u4ece\u672a\u5230\u6765\u3002\u90a3\u7bc7\u5e16\u5b50\u4e4b\u540e\uff0c\u535a\u5ba2\u7acb\u5373\u5b8c\u5168\u6c89\u5bc2\u4e86\u3002<\/p>

\u5728 2020 \u5e74\u4e4b\u524d\uff0c\u6a21\u5f0f\u5df2\u7ecf\u5f88\u660e\u663e\u3002\u4ece 2018 \u5e74\u5f00\u59cb\uff0c\u6bcf\u4e00\u9879\u516c\u544a\u90fd\u662f\u5173\u4e8e\u79fb\u9664\u529f\u80fd\uff0c\u800c\u975e\u6dfb\u52a0\u529f\u80fd\uff1a<\/p>

\n
2018 \u5e74 5 \u6708\uff1a<\/strong> “Spring cleaning” — features removed to “make room for exciting updates” (which never arrived)<\/li>\n\n\n\n
2019 \u5e74 1 \u6708\uff1a<\/strong> Google+ \u96c6\u6210\u88ab\u7ec8\u6b62\uff0c\u5c0f\u5de5\u5177\u88ab\u79fb\u9664\uff0c\u8bc4\u8bba\u88ab\u6e05\u7a7a<\/li>\n\n\n\n
2020 \u5e74 5 \u6708\uff1a<\/strong> Interface refresh promised — then total silence<\/li>\n<\/ul>
Six years without a single feature announcement, roadmap update, or even a “we’re still here” post is not normal for an actively maintained product. It’s the behavior of a product in maintenance mode.<\/p>
Google’s Product Graveyard Pattern<\/h2>
If you’ve followed Google long enough, this story sounds familiar. Google has killed or abandoned over 290 products and services. The pattern almost always looks the same:<\/p>
\n
\u4ea7\u54c1\u505c\u6b62\u83b7\u5f97\u6709\u610f\u4e49\u7684\u66f4\u65b0<\/li>\n\n\n\n
\u5b98\u65b9\u535a\u5ba2\u9677\u5165\u6c89\u9ed8<\/li>\n\n\n\n
\u529f\u80fd\u88ab\u6084\u7136\u79fb\u9664\u800c\u975e\u65b0\u589e<\/li>\n\n\n\n
\u652f\u6301\u4ec5\u9650\u4e8e\u793e\u533a\u8bba\u575b<\/li>\n\n\n\n
Eventually, a “sunsetting” announcement appears<\/li>\n<\/ol>
\u8fd9\u4e00\u6a21\u5f0f\u66fe\u5728 Google Reader\uff082013 \u5e74\u5173\u95ed\uff09\u3001Google+\uff082019 \u5e74\u5173\u95ed\uff09\u3001Google Play Music\uff082020 \u5e74\u5173\u95ed\uff09\u548c Google Domains\uff082023 \u5e74\u51fa\u552e\u7ed9 Squarespace\uff09\u4e2d\u4e0a\u6f14\u3002Blogger \u76ee\u524d\u6b63\u5904\u4e8e\u8fd9\u4e00\u5468\u671f\u7684\u7b2c\u4e09\u9636\u6bb5\u3002<\/p>
Blogger \u6bd4\u5927\u591a\u6570 Google \u4ea7\u54c1\u7684\u5904\u5883\u66f4\u5371\u9669\uff0c\u539f\u56e0\u53ea\u6709\u4e00\u4e2a\uff1a it doesn’t make money<\/strong>. It has no ads on the platform itself, no premium tier, and no clear path to monetization for Google. Products that don’t generate revenue are always first on the chopping block.<\/p>
What Still Works on Blogger (For Now) vs. What’s Broken<\/h2>
\u516c\u5e73\u5730\u8bf4\uff0cBlogger \u5e76\u975e\u5b8c\u5168\u635f\u574f\u3002\u4ee5\u4e0b\u662f\u8be5\u5e73\u53f0\u5728 2026 \u5e74\u7684\u73b0\u72b6\uff1a<\/p>
\u4ecd\u7136\u53ef\u7528\u7684\u529f\u80fd<\/th> What’s Missing or Broken<\/th><\/tr><\/thead>
\u521b\u5efa\u548c\u53d1\u5e03\u6587\u5b57\u6587\u7ae0
\u57fa\u672c\u6a21\u677f\u548c\u5e03\u5c40
\u81ea\u5b9a\u4e49\u57df\u540d\u6620\u5c04
\u5728\u6570\u767e\u4e07\u4e2a\u5b50\u57df\u540d\u4e0a\u53ef\u9760\u5730\u63d0\u4f9b\u9875\u9762\u6d4f\u89c8\u91cf<\/td> \u6ca1\u6709\u73b0\u4ee3\u5316\u7684\u5757\u7f16\u8f91\u5668\u5199\u4f5c\u4f53\u9a8c
\u9664\u4e86\u57fa\u672c\u7684 meta \u6807\u7b7e\u5916\uff0c\u6ca1\u6709\u539f\u751f\u7684 SEO \u5de5\u5177
\u6ca1\u6709\u5185\u7f6e\u7684\u7535\u5b50\u5546\u52a1\u529f\u80fd
\u6ca1\u6709\u539f\u751f\u7684\u4f1a\u5458\u6216\u8ba2\u9605\u5c42\u7ea7
\u6ca1\u6709 AI \u8f85\u52a9\u5199\u4f5c\u5de5\u5177\uff1b\u8fc7\u65f6\u4e14\u65e0\u4eba\u7ef4\u62a4\u7684\u79fb\u52a8\u5e94\u7528<\/td><\/tr><\/tbody><\/table><\/figure>
Blogger in 2026 is functionally the same product it was in 2015. In internet years, that’s a lifetime.<\/p>
Blogger \u771f\u7684\u4f1a\u88ab\u5173\u95ed\u5417\uff1f<\/h2>
Google \u4ee5\u5916\u7684\u4eba\u90fd\u4e0d\u786e\u5b9a\u3002\u4f46\u6211\u4eec\u53ef\u4ee5\u57fa\u4e8e\u6570\u636e\u505a\u51fa\u5408\u7406\u7684\u8bc4\u4f30\uff1a<\/p>
\u652f\u6301 Blogger \u7ee7\u7eed\u5728\u7ebf\u7684\u8bba\u70b9\uff1a<\/h3>
\n
\u6570\u767e\u4e07\u6d3b\u8dc3\u535a\u5ba2\u4ecd\u5728 Blogspot \u5b50\u57df\u540d\u4e0a\u8fd0\u884c\u3002<\/li>\n\n\n\n
\u5173\u95ed\u5b83\u5c06\u7834\u574f\u5386\u53f2\u7f51\u7edc\u7684\u91cd\u8981\u90e8\u5206\u3002<\/li>\n\n\n\n
\u8ba9\u57fa\u7840\u9057\u7559\u670d\u52a1\u5668\u7ee7\u7eed\u8fd0\u884c\u5bf9 Google \u6765\u8bf4\u6210\u672c\u76f8\u5bf9\u8f83\u4f4e\u3002<\/li>\n\n\n\n
Google \u5076\u5c14\u4f1a\u90e8\u7f72\u5173\u952e\u7684\u540e\u53f0\u5b89\u5168\u8865\u4e01\u3002<\/li>\n<\/ul>
\u652f\u6301 Blogger \u6700\u7ec8\u88ab\u5173\u95ed\u7684\u8bba\u70b9\uff1a<\/h3>
\n
\u8d85\u8fc7\u4e94\u5e74\u5728\u6d88\u8d39\u8005\u529f\u80fd\u4e0a\u7684\u96f6\u6295\u5165\u3002<\/li>\n\n\n\n
\u5b98\u65b9\u516c\u53f8\u535a\u5ba2\u5b9e\u9645\u4e0a\u5df2\u7ecf\u6b7b\u4ea1\u3002<\/li>\n\n\n\n
\u7ade\u4e89\u5bf9\u624b\u5e73\u53f0\uff08WordPress\u3001Ghost\u3001Medium\u3001Substack\uff09\u5df2\u53d1\u751f\u5de8\u5927\u53d8\u5316\uff0c\u800c Blogger \u5219\u5b8c\u5168\u505c\u6ede\u4e0d\u524d\u3002<\/li>\n\n\n\n
Google \u4e00\u76f4\u5728\u79ef\u6781\u524a\u51cf\u975e\u6838\u5fc3\u8fd0\u8425\u6210\u672c\u3002<\/li>\n<\/ul>
\u6700\u53ef\u80fd\u7684\u60c5\u51b5\uff1a<\/strong> Blogger won’t disappear overnight. Instead, it will continue to stagnate until Google eventually encourages users to migrate elsewhere — possibly through Google Sites or a business alternative. The real risk isn’t a sudden blackout; it’s waking up to a tight 90-day migration window like Google Domains users faced.<\/p>
\u4f60\u5e94\u8be5\u7559\u5728 Blogger \u8fd8\u662f\u8fc1\u79fb\uff1f<\/h2>
If you’re blogging strictly as a hobby and don’t care about growing traffic, monetizing, or customizing your site — Blogger still works fine. You can keep using it until Google makes an official announcement.<\/p>
\u4f46\u5982\u679c\u4f60\u60f3\u8981\u4ee5\u4e0b\u5185\u5bb9\uff0c\u5c31\u5e94\u8be5\u7acb\u5373\u8fc1\u79fb\uff1a<\/p>
\n
\u663e\u8457\u589e\u52a0\u535a\u5ba2\u6d41\u91cf\u6216\u54c1\u724c<\/li>\n\n\n\n
\u901a\u8fc7\u73b0\u4ee3\u5e7f\u544a\u7f51\u7edc\u3001\u8054\u76df\u8425\u9500\u6216\u6570\u5b57\u4ea7\u54c1\u8d5a\u94b1<\/li>\n\n\n\n
\u5b8c\u5168\u638c\u63a7\u6280\u672f SEO \u548c\u8bbe\u8ba1<\/li>\n\n\n\n
\u907f\u514d\u65e5\u540e\u51fa\u73b0\u9ad8\u538b\u3001\u6050\u614c\u5f0f\u8fc1\u79fb<\/li>\n<\/ul>
\u73b0\u5728\u8fc1\u79fb\u548c\u5728\u4e25\u683c\u671f\u9650\u4e0b\u8fc1\u79fb\u4e4b\u95f4\u7684\u533a\u522b\u662f\u5de8\u5927\u7684\u3002\u6709\u8ba1\u5212\u7684\u8fc1\u79fb\u80fd\u4fdd\u6301 SEO \u5065\u5eb7\uff1b\u4ed3\u4fc3\u7684\u8fc1\u79fb\u5219\u6709\u65ad\u94fe\u548c\u6392\u540d\u4e0b\u964d\u7684\u98ce\u9669\u3002<\/p>
\u9605\u8bfb\u6211\u4eec\u7684 Blogger \u4e0e WordPress \u6307\u5357<\/a><\/p>
\u5982\u679c\u4f60\u51b3\u5b9a\u79bb\u5f00 Blogger \u8be5\u600e\u4e48\u529e<\/h2>
\n
\u9009\u62e9\u4f60\u7684\u65b0\u5e73\u53f0\uff1a<\/strong> \u5bf9\u5927\u591a\u6570\u4eba\u6765\u8bf4\uff0cWordPress \u662f\u81ea\u7136\u7684\u5347\u7ea7\u9009\u62e9\u3002\u5b83\u4e3a\u8d85\u8fc7 40% \u7684\u7f51\u7ad9\u63d0\u4f9b\u652f\u6301\uff0c\u5e76\u63d0\u4f9b\u5b8c\u5168\u7684\u6570\u636e\u6240\u6709\u6743\u3002Ghost \u662f\u7b80\u6d01\u51fa\u7248\u7684\u7edd\u4f73\u66ff\u4ee3\u54c1\uff0c\u800c Substack \u5219\u975e\u5e38\u9002\u5408\u4ee5\u65b0\u95fb\u901a\u8baf\u4e3a\u4e3b\u7684\u521b\u4f5c\u8005\u3002<\/li>\n\n\n\n
\u5bfc\u51fa\u4f60\u7684\u5185\u5bb9\uff1a<\/strong> Blogger \u5141\u8bb8\u4f60\u901a\u8fc7\u4ee5\u4e0b\u65b9\u5f0f\u5c06\u6587\u7ae0\u3001\u9875\u9762\u548c\u8bc4\u8bba\u4f5c\u4e3a XML \u6587\u4ef6\u4e0b\u8f7d Settings → Manage Blog → Back up Content<\/em>. \u7acb\u5373\u6267\u884c\u6b64\u64cd\u4f5c\uff0c\u4f5c\u4e3a\u5e38\u89c4\u4fdd\u969c\u7b56\u7565\u3002<\/li>\n\n\n\n
\u6620\u5c04\u60a8\u7684\u91cd\u5b9a\u5411\uff1a<\/strong> \u8fd9\u662f\u5927\u591a\u6570\u4eba\u4f1a\u51fa\u9519\u7684\u4e00\u6b65\u3002\u6bcf\u4e2a\u65e7\u7684Blogger URL\u7ed3\u6784\u90fd\u9700\u8981\u901a\u8fc7\u6c38\u4e45301\u91cd\u5b9a\u5411\u6620\u5c04\u5230\u60a8\u7684\u65b0\u7f51\u7ad9\u3002\u8df3\u8fc7\u8fd9\u4e00\u6b65\uff0c\u60a8\u7684\u6d41\u91cf\u5c06\u4ece\u5934\u5f00\u59cb\u5f52\u96f6\u3002<\/li>\n\n\n\n
\u672c\u5730\u4e0b\u8f7d\u60a8\u7684\u56fe\u7247\uff1a<\/strong> Blogger\u5c06\u60a8\u4e0a\u4f20\u7684\u56fe\u7247\u6258\u7ba1\u5728\u65e7\u7684Google\u670d\u52a1\u5668\u6e20\u9053\u4e0a\u3002\u5982\u679c\u60a8\u7684\u8d26\u6237\u53d1\u751f\u53d8\u66f4\u6216\u8fdd\u7ea6\uff0c\u8fd9\u4e9b\u56fe\u7247\u53ef\u80fd\u4f1a\u5931\u6548\u3002\u786e\u4fdd\u8fc1\u79fb\u65f6\u5c06\u5b83\u4eec\u76f4\u63a5\u590d\u5236\u5230\u60a8\u65b0\u7684\u7f51\u7edc\u4e3b\u673a\u3002<\/li>\n\n\n\n
\u4e0a\u7ebf\u524d\u5168\u9762\u6d4b\u8bd5\uff1a<\/strong> \u4ed4\u7ec6\u68c0\u67e5\u5185\u90e8\u94fe\u63a5\u3001\u635f\u574f\u7684\u56fe\u7247\uff0c\u5e76\u786e\u4fdd\u60a8\u7684RSS feed\u6b63\u786e\u91cd\u5b9a\u5411\u3002<\/li>\n<\/ol>\u9605\u8bfb\u6211\u4eec\u7684\u5b8c\u6574\u6307\u5357 \u5982\u4f55\u8fc1\u79fb\u5230WordPress<\/a> \u4eceBlogger<\/p>
\u5e95\u7ebf<\/h2>
Blogger isn’t dead today, but it is effectively on life support.<\/p>
\n
“More than 11,000 sites have already made the switch from Blogger to WordPress. They didn’t wait for a forced shutdown email — and their traffic didn’t take a hit because they had time to do it right.”<\/p>\n<\/blockquote>
Thinking about making the move? We built a free plugin that handles the technical heavy lifting — including automatic redirects so your Google rankings survive the switch.<\/p>
Get the free Blogger Import Wizard →<\/a><\/p>","protected":false},"excerpt":{"rendered":"
If you run a blog on Google’s Blogger platform, you’ve probably asked yourself this question more than once. Maybe you noticed the dashboard hasn’t changed in years. Maybe a fellow blogger warned you to “get out while you can.” Or maybe you just have that sinking feeling that comes with relying on a free Google […]<\/p>\n","protected":false},"author":2,"featured_media":17901,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sky_seo_title":"Is Blogger Shutting Down? What Users Must Know in 2027","_sky_seo_description":"Is Blogger shutting down? Discover the truth about its future, Google's abandonment patterns, and why you should migrate your blog to a modern platform today.","_sky_seo_og_title":"","_sky_seo_og_description":"","_sky_seo_og_image":"","_sky_seo_twitter_title":"","_sky_seo_twitter_description":"","_sky_seo_twitter_image":"","_sky_seo_noindex":"","_sky_seo_nofollow":"","_sky_seo_focus_keywords":"","_sky_seo_score":20,"_sky_seo_cornerstone":"","_skyseo_schema_custom_data":"","_skyseo_additional_schemas":"","_sky_seo_synonyms":"","_sky_seo_facebook_overlay":"","_sky_seo_twitter_overlay":"","footnotes":""},"categories":[762],"tags":[],"class_list":["post-17882","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogger"],"_links":{"self":[{"href":"https:\/\/siteskyline.com\/zh\/wp-json\/wp\/v2\/posts\/17882","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/siteskyline.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/siteskyline.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/siteskyline.com\/zh\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/siteskyline.com\/zh\/wp-json\/wp\/v2\/comments?post=17882"}],"version-history":[{"count":3,"href":"https:\/\/siteskyline.com\/zh\/wp-json\/wp\/v2\/posts\/17882\/revisions"}],"predecessor-version":[{"id":17958,"href":"https:\/\/siteskyline.com\/zh\/wp-json\/wp\/v2\/posts\/17882\/revisions\/17958"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/siteskyline.com\/zh\/wp-json\/wp\/v2\/media\/17901"}],"wp:attachment":[{"href":"https:\/\/siteskyline.com\/zh\/wp-json\/wp\/v2\/media?parent=17882"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/siteskyline.com\/zh\/wp-json\/wp\/v2\/categories?post=17882"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/siteskyline.com\/zh\/wp-json\/wp\/v2\/tags?post=17882"}],"curies":[{"name":"
wp<\/p>","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}